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In this episode… You've got an idea for a unique new product! Amazing! Now you need to develop that product concept, design it, test and validate it, and much more before finally going into mass production and bringing it to market. You may think that this is a linear process, but in fact, it's more like a complex maze and you may take many twists and turns. Renaud Anjoran is joined by experienced British product designer Andy Bartlett to explore this NPI process and the best practices … [Read more...]