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Bringing an IoT Product from Concept to Market: Case Study

May 6, 2020

ahera osia band and smartphone app

We've been fortunate to help Ahera develop their OSIA IoT smart band from concept to prototype and to get them prepared to take the next steps (tooling, certification, preparation, production). It is actually a great case study for entrepreneurs planning to develop their own product and manufacture it in China, so I thought it would make for an interesting article. Ahera is in the middle of an Indiegogo campaign these days. I went to interview their founder, Rudy Bottin, about what it took to … [Read more...]

Filed Under: Develop a New Electronic Product in China, New Product Development Tagged With: crowdfunding, fitness, hardware startups, indiegogo, IoT, new product launch, new product manufacturing, product development, prototyping, wearables

Pros and Cons of Crowdfunding (Kickstarter/Indiegogo) for Startups

October 17, 2018

Pros and Cons of Crowdfunding (Kickstarter/Indiegogo) for Startups

Crowdfunding has emerged as one of the main sources of funding for hardware startups (and many other ventures). Here are a few impressive statistics: 15 million people have backed a Kickstarter project since 2009. Backers pledged a total of 3.9 billion USD. More than 9 million people have backed an Indiegogo project since 2008. However, entrepreneurs need to think about all the pros and cons of raising money this way. If you are in this situation, here are are some … [Read more...]

Filed Under: New Product Development Tagged With: crowdfunding, crowdfunding failures, hardware startups, indiegogo, kickstarter


Weekly updates for professional importers on better understanding, controlling, and improving manufacturing & supply chain in China.

This is the official blog of Sofeast.com.

This blog is written by Renaud Anjoran, an ASQ Certified Quality Engineer who has been involved in Chinese manufacturing since 2005.

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