We talk to a startup company developing a new physical (hardware) product at least once a week, and I'd estimate that about 25% of them try hard to secure a patent. I get it. They are afraid of being copied. They know investors and customers will like it. It looks like a wise investment. And, of course, not many lawyers will discourage a patent application, which is -- for good reason -- in their list of the best ways to protect a new product's intellectual property. However, here is … [Read more...]
Low Budget New Product Development For Importers From Asia [Q&A]
I recently spoke with Liz Long of Learn To Make A Product, who I've worked with in the past, about low budget new product development for importers who are getting their products manufactured in Asia. New product development can be tough for importers, especially entrepreneurs, startups, and small businesses who are doing it for the first time, so what advice does Liz have to offer? … [Read more...]