If you are gearing up to launch a new product you should be getting answers to these 9 questions before you start investing time and money! This is split into two parts, and here in part 1 we're focusing mainly on market research and … [Read more...]
Patents For Hardware Products: When Do You Need Them?
Inventors, hardware startups, and other businesses with a new hardware product concept that they are aiming to bring to market are usually worried about protecting their product IP. One common question is about the need for patents for … [Read more...]
New Product Launch Tips For Entrepreneurs (Q&A with Liz Long of ‘Learn to Make a Product’)
Liz Long, founder of Learn to Make a Product a platform that supports customers to launch products, shares some of her new product launch tips and thoughts about what it takes for entrepreneurs to go through the development process and get … [Read more...]
What’s The Investment Required To Bring My New Product To Market?
A lot of entrepreneurs and SMEs struggle to calculate their investment for launching a new product. This can lead to unexpected costs mounting up and, eventually, needing to sell at a loss or even bankruptcy in extreme cases. So you need … [Read more...]
Product Quality and Reliability Issues: Typical Classification
What are typical product quality and reliability issues, when do they occur in the product's lifecycle, and who might be responsible for them? … [Read more...]
Is It Beneficial To Be First To Market With Your New Product Idea? [Podcast]
In this episode... A recent China Law Blog article questions the wisdom of rushing out your innovative new made-in-China product in order to 'beat the copycats' to market. While there are some situations where this may have some merit, … [Read more...]
New Product Launch: Taking Shortcuts vs. Preventing Risks
You are developing a new product. There is currently nothing like your product on the market. You have high confidence that it will be successful (otherwise, why are you working on this project?). You need to make a choice. Do you … [Read more...]
Why New Product Development of Electronics Takes So Long
Over the years, we have been talking to people who are planning to or are in the process of, developing a new product. And there is a very serious mismatch between expectations and reality during the new product development process. So … [Read more...]
So, You Are an Inventor Looking for a Manufacturer? Think Again.
We are regularly contacted by self-described inventors who believe very hard in their product idea but do NOT want to manage that product’s development, production, and sale. They are often smart people, brilliant even. But they tend … [Read more...]
Why Pilot Runs Are So Important [Podcast]
Pilot runs aren't just a 'good idea,' they're a must when manufacturing new products as you are about to find out... Renaud and Adrian from the team explore an important part of the new product launch process: pilot runs. In this … [Read more...]