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What’s The Investment Required To Bring My New Product To Market?

September 2, 2022 by Adrian Leighton

What's The Investment Required To Bring My New Product To Market?

A lot of entrepreneurs and SMEs struggle to calculate their investment for launching a new product. This can lead to unexpected costs mounting up and, eventually, needing to sell at a loss or even bankruptcy in extreme cases. So you need … [Read more...]

Filed Under: New Product Development Tagged With: new product launch, NRE costs, production unit cost, total landed cost

Getting To Grips With Non-Recurring Engineering Costs (NRE) [Podcast]

April 16, 2021 by Adrian Leighton

Getting To Grips With Non-Recurring Engineering (NRE) Costs [Podcast]

In this episode of the podcast, we discuss Non-Recurring Engineering costs for manufacturers. As the name suggests, these costs are usually one-off and are what it takes to get your product into production. These costs are perhaps better … [Read more...]

Filed Under: New Product Development Tagged With: developing new products, initial investment before mass production, new product development, npd, NRE, NRE costs, podcast, product R&D

Free Samples from Potential Chinese Suppliers: A Positive Sign?

August 11, 2020 by Renaud Anjoran

Free Samples from Potential Chinese Suppliers: A Positive Sign?

If you find 30 potential suppliers that all seem capable of making the product you want, how to pick the best one? With B2B platforms like Alibaba and Global Sources, many buyers ask themselves that question. And an easy answer is "I … [Read more...]

Filed Under: Sourcing New Suppliers Tagged With: free samples, NRE costs, pre-production samples, product development, Sampling, sampling fee, sourcing components, sourcing suppliers

What Are Your Non-Recurring Engineering Costs for Production in China?

June 7, 2016 by Renaud Anjoran

Many importers want to have their own (customized) products made in China. One common mistake they make is forgetting to calculate the entire project costs. In particular, they forget about Non-Recurring Engineering (NRE) costs -- many … [Read more...]

Filed Under: New Product Development Tagged With: non-recurring engineering costs, NRE, NRE costs


Weekly updates for professional importers on better understanding, controlling, and improving manufacturing & supply chain in China.

This is the official blog of Sofeast.com.

This blog is written by Renaud Anjoran, an ASQ Certified Quality Engineer who has been involved in chinese manufacturing since 2005.

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