If you are gearing up to launch a new product you should be getting answers to these 9 questions before you start investing time and money! This is split into two parts, and here in part 1 we're focusing mainly on market research and … [Read more...]
The Blind Spot That Turns Investors Off Your New Hardware Product Idea
Founders with a new hardware product idea often keep it under wraps as much as possible, pushing to get to market as early as possible driven by the fear of being copied. That's a valid concern, but it can lead to a serious blind spot that … [Read more...]
New Product Development: 12 Tradeoffs Every Hardware Startup Faces
After working with companies that develop their own products for manufacturing here in China, I started to notice a lot of similarities. Every project is different, its challenges are sometimes unique, but the main decision points tend to … [Read more...]