After investing such a lot of time and money into designing, developing, and finally mass-producing their new products, importers don't want their packaging to be the weak link; and that's where ISTA testing comes in. Imagine that a … [Read more...]
Packaging Inspection Guideline: What Is Usually Checked?
All importers have to pay attention to the packing & packaging elements that protect and, in some cases, add value to their product. So, let's do a deep dive into this topic and explore packaging inspection, testing, and what is usually … [Read more...]
How To Choose The Right Packaging To Protect Your Products? [Podcast]
In This Episode… We take a close look at why packaging plays a key role in protecting your products during transit. Packaging materials, supply chain risks, and packaging reliability testing are all scrutinized to give you a good … [Read more...]
Why Packaging Is Important For Both Protection & Product Differentiation
We have worked with many companies that develop their own new product for manufacturing in China or Vietnam. They have spent months (or longer) on product design & development. But they completely overlooked why packaging is … [Read more...]
Product Packaging Considerations for your Product – (Developing a New Product Series Part 16)
Many importers take the time to define their product expectations and to get good pre-production samples from their Chinese suppliers, but completely forget to specify the type of product packaging required. We classified this under … [Read more...]
Packaging: How to Protect your Shipments Effectively?
Many importers forget to specify how their products should be packed. And, every year, tons of products arriving from China are thrown away because they were not adequately protected. So, you need to think about how to protect shipments … [Read more...]
How to test the protection of your products during transport
This is the third article where I reproduce the insights from Kevin Howard, a consultant with deep experience about packaging issues. Our previous Q&A are on The importance of packaging optimization and Saving money thanks to better … [Read more...]