A few years ago, I remember reading about the Coolest Cooler, a nice product that raised an amazing amount of money on Kickstarter: over 6,000 people bought it for a total of 13 million USD!! Yet, they went bust leaving a lot of frustrated … [Read more...]
Pros and Cons of Crowdfunding (Kickstarter/Indiegogo) for Startups
Crowdfunding has emerged as one of the main sources of funding for hardware startups (and many other ventures). Here are a few impressive statistics: 15 million people have backed a Kickstarter project since 2009. Backers pledged a … [Read more...]